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World Football Summit to change Asian football scene

Set to empower the Asian football industry, Malaysia gave a warm welcome to the World Football Summit (WFS) on April 29th and 30th 2019.

Held for the first time outside Spain, this two-day summit gathered international attendees and industry professionals from around the world including La Liga legends such as Fernando Morientes, Christian Karembeu and Gaizka Mendieta.

In his opening remark, Dato’ Windsor John, General Secretary of the AFC claimed: “We are happy to see that Malaysia has become a strategic spot and act as meeting hub for other Asian countries. We hope to see more Asian teams succeed on the world stage.”

Aiming mainly to elevate the football landscape in Asia, WFS kicked off with interesting discussion topics related to the importance of the Asian football industry in terms of eSports, fan engagement, women’s football, audio-visual rights, antipiracy efforts, technology innovation in the game, and many others.

In the past the summit is where professionals, corporates and institutions came together to seek areas of collaboration for mutual benefit. The summit gathered not only international attendees from over 60 countries, there are also more than 22 exhibitors from all over the world creating large-scale business opportunities for all attendees.

Jan Aleesie, Director of World Football Summit shared: “We are grateful that this summit is filled with huge potential business opportunities where brands from Europe and Asia can meet and connect.”

Mohan Rajaratnam, CEO of World Football Asia also added that they are confident all attendees will have greater insight to the industry, eventually strengthening the development of Asian football.

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