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Experience unmissable moments this UCL season

Heineken®, the proud official partner of the world’s most prestigious football tournament – The UEFA Champions League, is offering Malaysians the ultimate football experience this season with their “Unmissable” campaign.

The campaign is celebrated with the launch of the Limited Edition Heineken® Trophy Bottles & Cans nationwide alongside two TV commercials titled “Unmissable” and “The Fan”, featuring UEFA Champions League legend, Andrea Pirlo. The advertisements capture the feelings of football fans when they miss seeing a goal during an eagerly awaited match by showcasing a range of scenarios that causes the fans to miss out on the action. It is when nothing happens, that anything can happen!

This football season, Heineken® believes that every UEFA Champions League match night has unmissable moments for everyone. Each match night features the world’s best clubs & players, the dramatic goals and extraordinary skills that create unmissable moments and experiences to be shared and enjoyed with friends over bottles of ice cold Heineken®.

“As a proud partner of the UEFA Champions League, Heineken® is providing its Malaysian fans with unmissable moments this match season from exciting experiences at the Extra Time Zone activations nationwide to the ultimate football experience – watching the UEFA Champions League Finals live in Madrid. It is truly a once-in-a-lifetime experience to watch the Final live! The electrifying atmosphere from the passionate cheering fans as they root their team on is truly extraordinary. We’re excited to send six of the biggest fans to witness it for themselves!” said Carmen Chong, Senior Brand Manager of Heineken® Malaysia.

For more information and updates, visit the Heineken® website ( or follow Heineken® on Instagram (@HeinekenMY) and Facebook (

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